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An informative location in the recently renovated AWTours world |
By the end of the post we as readers had been challenged to "go the extra mile" for new tourists, many of whom may still be having difficulty achieving flight or leaving AWGate. The whole story was great and is the sort of hands-on experience that new users need to make any sort of word-of-mouth advertising successful. It especially had me beaming by the end because this story read so much like a similar encounter I had a couple of years ago. The circumstances were different -- I ended up spending an evening building with a tourist -- but the experience the same. Read on, as we turn back the clock to the far-distant year... 2009.
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Note: The story below was published as "One by One" for a column I briefly wrote for AWPortals in 2009. Link to the original article is here.
The circumstance was casual enough. I was building in SW City as is my status quo -- SW Comit had been working up a storm and introducing some new concepts about SW City Interactive that a group of us got really excited about. At about that time a tourist named "cobres a" showed up on the Alphaworld Global Chat. "Who wants to help me in build?"
Simple enough, although in my experience such a statement usually goes unnoticed or ignored. After thinking for a moment and finding myself with nothing better to do, I opted to join him. I was all the better for it. We spent an hour building near each other and I showed him some techniques for building in the house I built and answered some of his questions. He was especially impressed with v4 particle water. It was a fun hour and I was happy to build there with him, introducing him to organizations such as AWSchool and the SW City Builder's Academy before we finished.
Following that experience I went to bed, and I couldn't help but begin wondering. What if I did that everyday? If I spent some of my AW time every day helping some tourist, how many of them would be more likely to stay on board because of my influence? It's important to keep events like this in mind, because in these days in our universe is it so easy to become disillusioned -- the dwindling numbers are very daunting. Despite that, by sharing your experience with a new user you help expand and encourage the user base. Once disillusioned, many stop doing their part because they fail to see the point anymore.
From this disillusion, grumbling arises. A lot of people complain -- and with some justification -- that AWI doesn't do their part to promote the universe. It's important that even if that is the case, we don't follow suit and not do our part. We as individual users or organizations might not have the same reach that a legitimate marketing campaign might, but by doing our part to help the new tourists and citizens, we can keep the things we all enjoy about the universe continuing through a new generation.

With that said, I'm going to challenge you all today. When you find yourself bored with your projects, why not hit up the Gate? Sit there and wait for someone looking for building help, and then escort them off to build -- they may never leave the gate otherwise! Take them to other worlds -- show them AWSchool or Alphaworld. Apply for a teaching role with AWSchool. One by one, each new user that receives help from us as a community will benefit us, and that's surely a worthwhile thing.
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It is up to us as experienced users to assist the newer ones, to give them a helping hand when they need it and to help them have a fair shot at experiencing Active Worlds. We wouldn't want them to dismiss it as a single-world, boring chat only because they couldn't make it out of AWGate, after all. :)
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